Premieres and innovations from Massey Ferguson in the French city of Beauvais gathered leading agricultural media from Europe. The large-scale event showcased new models and technological improvements that reinforce the brand’s position as a leader in modern agriculture.
MF 8S Xtra – Where Style Meets Performance
The new MF 8S Xtra series builds on the proven MF 8S platform with a modern look and expanded technical capabilities. The machines offer power up to 305 hp, a comfortable cabin, and intelligent control systems like Datatronic 5.
New Dyna-CT Transmission – MF TH Telehandlers with Even More Capabilities
With the Dyna-CT transmission, the MF TH telehandlers achieve higher efficiency and pulling power during heavy tasks. The new technology is available in three models and improves precision and ease of operation in confined spaces.
MF 5M – Red Dot Award Winner: Design That Inspires
The MF 5M series received the Red Dot: Product Design 2025 award for its innovative appearance and functionality. Tractors in this class combine power up to 145 hp with excellent maneuverability for work in tight spaces.
MF 1M – A New Beginning in Compact Tractors
The MF 1M series includes compact models with power of 20 and 25 hp, designed for small farms, gardens, and greenhouses. They are economical, easy to operate, and equipped with features such as air-conditioned cabins and hydraulic joysticks.
MF By You: Video Tutorials and Training – Quick Access to Knowledge from Massey Ferguson Experts
The “MF How To” video series offers training materials for working with machines, terminals, and implements. The content is available in local languages on YouTube and supports farmers with practical information in real time.
Agrispace – The New Home of Massey Ferguson in France
In the French city of Beauvais, Massey Ferguson opened a modern customer center, Agrispace, covering 2800 sq. meters. The complex includes an interactive showroom, museum, demonstration area, and event hall, expecting up to 20,000 visitors annually.
